The Desire Code Experience is an innovative, immersive walkthrough that brings Desire Code’s themes to life through a unique blend of visual storytelling, compelling audio, and interactive elements.

A Multi-Sensory Journey

Imagine stepping into an environment where every sight, sound, and interaction is designed to captivate your senses and engage your mind. Our temporary installation, roughly the size of a badminton court, is inspired by theatre design principles - carefully crafted sightlines, dynamic soundscapes, and compelling visuals guide participants through an experience that is as educational as it is unforgettable. With a capacity of over 150 people per day, this experience allows for meaningful engagement at scale.

Participants navigate the experience using their mobile devices, interacting with screens and listening to curated audio. At just under an hour in duration, the experience is broken down into ten segments, each interspersed with interactive questions and polls designed to spark reflection and insight.

Create Lasting Impact

The Desire Code Experience is designed to do more than just inform. It stimulates curiosity, enhances memory retention, and leaves participants with a lasting impression. This multi-sensory approach encourages people to engage fully, sparking conversations and ideas that will continue long after the experience ends.

At the end of the experience, participants receive a Desire Code Experience programme, a takeaway filled with the content they’ve encountered and more. They will also answer a series of questions about the concepts they’ve just explored, generating a rich source of ideas and solutions for your organisation.

The Idea Book

The insights generated by participants are collected, analysed and compiled into an "Idea Book", a comprehensive resource that captures the diverse perspectives and innovative solutions created by your people. This resource will provide a fresh approaches to some of your organisation’s most complex challenges.

Measuring and Understanding the Impact

Our experience is designed to provide measurable outcomes. We gather feedback through participant surveys before, during, and after the experience to evaluate its impact. Along with the idea book, a final report captures participant numbers, feedback scores, poll results, and pre-and post-experience evaluations, providing a clear picture of how the experience has benefited your organisation.